Client: Affinity Dental Centres
Location: Windsor and Tilbury, Ontario
Year: 2014
Involvement: Creative Design, Branding, Website Design & Development
Affinity Dental Centres was gearing up for a move to a new location and wanted an update to their brand and corporate identity. We stepped in and designed a new logo that fit the company perfectly! From there, we designed business cards, letterheads, envelopes, appointment reminders, social media graphics, and postcard advertisements. We sourced printing at a much lower cost than available locally and handles the direct mail campaign to notify the community of the move and re-brand.
Next, we designed and developed a website that matched the company brand in a simple manner to enforce a proper user experience. The website was developed with WordPress for easy user management, and is fully mobile-friendly and responsive across devices.