Canadian Concrete Expo
Branding // Graphic Design // Email Marketing // Website Strategy, Design & Development // Search Engine Optimization // WordPress Maintenance.
Client Since 2017.
Connecting with Attendees, Exhibitors and Sponsors
Elegant Solutions to Complex Business Challenges
Starting with the logo design, CCE has developed a strong brand that is consistent across print, digital and on-site event channels. The website has extensive features that were developed for the specific business needs.
With a deep understanding of the trade show and conference event industry, the Stature Marketing team was able to develop a strong brand identity with a logo that is highly flexible. The brand guidelines help to keep designs consistent and immediately recognizable.
The initial website was launched in 2017 and has continued to evolve as the event has grown. New functionality has been added and adjusted to provide tools that help with the business operations and the experience of the event attendees and exhibitors.
Attendees can quickly find key show details. Exhibitors can access a private Manual, promotional assets and VIP pages to help with there planning and pre-show promotion. The website performs well for on-site search engine optimization and ranks high for top keywords which drives a large amount of organic traffic and new leads.
With each year, the Stature team designs dozens of print and digital ads, emails, and more collateral to fuel the events marketing campaign.
- WordPress custom theme
- Intuitive block page building experience
- Schedule management for multiple tracks, rooms, sponsors, and speakers
- VIP pages
- Exhibitor manual
- Sponsor management
- News blog
- Newsletter sign-up
- Responsive with mobile first design
- Built with performance and accessibility in mind
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